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Off-planKeys Mar 2028

Jumeirah Asora Bay

New homes in La Mer, by Meraas

New homes in Jumeirah Asora Bay start at AED 65,000,000; keys are due Mar 2028; you pay 20% to book, 40% while it is built and 40% at the keys.

Keys: Mar 2028; The developer's handover date
Payment plan: 20 / 40 / 40; 20% to book, 40% while it is built, 40% at the keys
Bedrooms: 4 to 7 beds
Sizes: 6,328 to 47,726 sq ft
Ownership: Freehold
Property types: Apartment and Penthouse
Registration fee: 4% of the price; Paid to the Dubai Land Department

Details from the developer, as of Nov 1, 2026. They can change; ask us to confirm before you book.

From price per sq ft: AED 10,272 per sq ft; At the smallest size listed
RERA project: 3445; Check it in Dubai REST, the Dubai Land Department's official app.
Built: 0%; Not started. DLD register, Jun 12, 2026
Completion on the register: Mar 2029; DLD shows only the current date, so we can't tell whether it has moved before.
Escrow account: بنك ابوظبى التجارى; The bank that holds your payments
Registered homes: 30; In 2 buildings

Paying for it

You pay 20% when you book, 40% as the building goes up, and 40% when you get the keys.

Show the amounts for a price of

When	Stage	Share	Amount
Now	Booking	20%	AED 13,000,000
Feb 2027	While it is built	8%	AED 5,200,000
Apr 2027	While it is built	8%	AED 5,200,000
Jul 2027	While it is built	8%	AED 5,200,000
Oct 2027	While it is built	8%	AED 5,200,000
Dec 2027	While it is built	8%	AED 5,200,000
Mar 2028	Keys	40%	AED 26,000,000

Pick a month to see what you'll have paid by thenBy Jul 2027 you will have paid AED 28,600,000, 44% of the price.Still to pay: AED 36,400,000.

Booking payment, 20%: AED 13,000,000
Dubai Land Department fee (Oqood), 4%: AED 2,600,000
Cash you need to bookThe developer pays the broker, so there is no buyer's fee.: AED 15,600,000

The dates are our estimate: we spread the construction share evenly between now and the keys. The developer's real dates follow the building work, so they can move.
Your payments go into the project's escrow account, which RERA watches, not straight to the developer.

Before you buy

Pay into the project's escrow account only.: This project's escrow account is at the bank named on the register above, watched by RERA. Pay into that account, never to a person.
Budget for the service charge.: Once the building is finished you pay a yearly service charge per sq ft, set from the building's budget and approved by RERA. Ask Meraas for the estimate.
Register the sale with Oqood.: The Land Department records off-plan sales in its Oqood register. Until your sale is on it, the home isn't in your name.

Is the price fair?

Dubai Land Department recorded 44 off-plan sales of 4-bed apartments of 3,142 sq ft to 10,605 sq ft in La Mer, from Oct 20, 2025 to Oct 19, 2026. Here is what they sold for, and where this project's from price sits.

Too few similar homes in Jumeirah Asora Bay sold in 24 months, so we compare with off-plan sales across La Mer.

Median price AED 7,083 per sq ft

AED 6,663 per sq ftAED 8,326 per sq ft

This project AED 10,272 per sq ft, above every sale

Half of the sales sold for AED 6,869 to AED 7,540 per sq ft

The median is the middle sale: half sold for less, half for more.

Show as table

Price per sq ft	Sales
AED 6,663 to AED 6,871 per sq ft	12
AED 6,871 to AED 7,079 per sq ft	10
AED 7,079 to AED 7,287 per sq ft	6
AED 7,287 to AED 7,495 per sq ft	4
AED 7,495 to AED 7,703 per sq ft	8
AED 7,703 to AED 7,910 per sq ft	0
AED 7,910 to AED 8,118 per sq ft	3
AED 8,118 to AED 8,326 per sq ft	1

The 3 closest sales

Picked from the 44 similar sales above, closest in size to this project's smallest home.

May 2026AED 48,958,000AED 7,540 per sq ftJumeirah Residences Asora Bay, 6,493 sq ft
May 2026AED 40,863,000AED 7,565 per sq ftSolaya 5, 5,401 sq ft
Jan 2026AED 37,037,000AED 6,866 per sq ftSolaya 3, 5,394 sq ft

Sale prices from Dubai Land Department, Oct 20, 2025 to Oct 19, 2026. Off-plan sales only, of the same home type, bedrooms and size band.

What similar homes sold for

The median price of off-plan homes with the same number of bedrooms that sold in La Mer in the 12 months to Sep 30, 2026. The smallest type is checked at the from price.

Type	Off-plan median	Sales	Against similar sales
4-bed apartmentFrom AED 65,000,000 here	Off-plan medianAED 33,306,000AED 7,083 per sq ft	Sales44	Price far from 44 similar sales
5-bed apartment	Off-plan medianToo few sales for a median	Sales16

Sale prices from Dubai Land Department, Oct 1, 2025 to Sep 30, 2026. A median needs at least 30 sales.

On your doorstep

Financial Centre Metro Station3.4 km, 12 min driveMetro station
La Mer750 m, 13 min walkBeach
La Mer seafront850 m, 14 min walkWaterfront
Jumeirah Baccalaureate School1.6 km, 3 min driveSchool
Horizon English School4.4 km, 9 min driveBritish school
New academy school4.3 km, 9 min driveAmerican school
JSS School4.1 km, 8 min driveIndian school
Beach Centre1.2 km, 19 min walkMall
Iranian Hospital Dubai2.1 km, 4 min driveHospital
Dubai International Financial Centre3.7 km, 11 min driveOffices
Al Wasl Park1.9 km, 4 min drivePark

Straight-line distance; minutes by road or on foot from OpenStreetMap routing, or estimated where the route is unknown. Places © OpenStreetMap contributors. Stations from the Roads and Transport Authority. School curricula from KHDA.

About Jumeirah Asora Bay

Jumeirah Asora Bay is a Meraas project in La Mer with 4- to 7-bedroom apartments and penthouses from AED 65,000,000, and handover listed for March 2028. Of that price, AED 39,000,000 falls before handover.

The plan is 20% on booking, 40% during construction and 40% on handover. At the from price of AED 65,000,000 that is AED 13,000,000 to book, AED 26,000,000 during the build and AED 26,000,000 on handover. The 4% DLD fee comes to AED 2,600,000. Ask how the construction payment is split.

Handover is listed for March 2028, about 16 months from now. A listed date is not a promise, so ask Meraas for the latest construction update and what happens if the date moves. The homes are freehold.

The homes have four to seven bedrooms, and the penthouses are listed with seven. The listing gives sizes of 6,328 to 47,726 sq ft, so ask for the floor plan of the exact unit. Some layouts are listed with a pool; ask whether it is private to the unit. Shared facilities include a spa, study rooms, a gym, a children's pool and covered parking.

By our map, La Mer beach is about 770 m away and Drs. Hadi and Hofmann Medical Centre about 1 km. Jumeirah Baccalaureate School is about 1.6 km away, about 3 minutes by car by our estimate. Financial Centre Metro Station is about 3.4 km away, around 12 minutes by car, and Dubai International Financial Centre about 11 minutes.

The developer

Meraas

See every project by Meraas

Other projects by Meraas

Floor plans

The developer's plans. Sizes and layouts can change; ask us for the plan of the exact unit you're looking at.

4 BR + Pool
5 BR + Pool
6 BR + Pool
7 BR Penthouse

How prices moved

Median price of 4-bed apartments in La Mer, over the 12 months to each dateDown 1% from Dec 2025 to Sep 2026.

Dec 2025AED 7,132 per sq ft

Sep 2026AED 7,083 per sq ft

Show as table

12 months to	Median price	Sales
Sep 2026	AED 7,083 per sq ft	44 sales
Jun 2026	AED 7,067 per sq ft	41 sales
Mar 2026	AED 7,161 per sq ft	47 sales
Dec 2025	AED 7,132 per sq ft	39 sales
Sep 2025	Not enough sales	12 sales
Jun 2025	Not enough sales	12 sales
Mar 2025	Not enough sales	5 sales
Dec 2024	Not enough sales	5 sales

Off-plan sales registered with the Dubai Land Department.

Questions about this project

Which developer is behind Jumeirah Asora Bay?

Meraas. The project is in La Mer and the homes are freehold.

How much do I pay before handover?

60% of the price: 20% on booking and 40% during construction. At the from price that is AED 13,000,000 and AED 26,000,000, with AED 26,000,000 left for handover. Separately, the 4% DLD fee comes to AED 2,600,000; ask when it is due.

Can foreigners buy here?

Yes. The listing gives the ownership as freehold.

How big are the homes?

The listing gives 6,328 to 47,726 sq ft across four- to seven-bedroom homes. Ask for the floor plan of the unit you want.

When is handover?

Handover is listed for March 2028. Ask Meraas for a current construction update before you book.

How far are the beach and the metro?

By our map, La Mer beach is about 770 m away. Financial Centre Metro Station is about 3.4 km away, around 12 minutes by car by our estimate.

More projects in La Mer

See every project in La Mer

Keys Jun 2029
La Mer
Solaya at La Mer
by Meraas
2 to 5 beds · ⁦20 / 40 / 40⁩ plan
FromAED 14,200,000
2% below 30 similar sales

Dubai Land Department register