New homes in Ellison start at AED 960,000; keys are due Nov 2027; you pay 10% to book, 35% while it is built and 55% at the keys.
In the 24 months to Oct 19, 2026, Dubai Land Department recorded 47 off-plan sales of 1-bed apartments of 276 sq ft to 931 sq ft in Ellison. Their median price is AED 1,515 per sq ft (about AED 894,000 at 590 sq ft). This project's from price is AED 1,627 per sq ft (AED 960,000 for its smallest home, 590 sq ft), 7% more.
Keys
Nov 2027
The developer's handover date
Payment plan
10 / 35 / 55
10% to book, 35% while it is built, 55% at the keys
Bedrooms
1 to 3 beds
Sizes
590 to 2,230 sq ft
Ownership
Freehold
Property types
Apartment and Duplex
Registration fee
4% of the price
Paid to the Dubai Land Department
Details from the developer, as of Nov 1, 2026. They can change; ask us to confirm before you book.
Dubai Land Department register
From price per sq ft
AED 1,627 per sq ft
Similar off-plan homes: AED 1,515 per sq ft
RERA project
3451
Check it in Dubai REST, the Dubai Land Department's official app.
Built
0%
Not started. DLD register, Jun 12, 2026
Completion on the register
Nov 2027
DLD shows only the current date, so we can't tell whether it has moved before.
Escrow account
بنك أبوظبي الأول ش.م.ع.
The bank that holds your payments
Registered homes
148
In 1 buildings
Paying for it
You pay 10% when you book, 35% as the building goes up, and 55% when you get the keys.
AED
When
Stage
Share
Amount
Now
Booking
10%
AED 96,000
Feb 2027
While it is built
11.7%
AED 112,000
May 2027
While it is built
11.7%
AED 112,000
Aug 2027
While it is built
11.7%
AED 112,000
Nov 2027
Keys
55%
AED 528,000
Booking payment, 10%
AED 96,000
Dubai Land Department fee (Oqood), 4%
AED 38,400
Cash you need to bookThe developer pays the broker, so there is no buyer's fee.
AED 134,400
The dates are our estimate: we spread the construction share evenly between now and the keys. The developer's real dates follow the building work, so they can move.
Your payments go into the project's escrow account, which RERA watches, not straight to the developer.
Before you buy
Pay into the project's escrow account only.
This project's escrow account is at the bank named on the register above, watched by RERA. Pay into that account, never to a person.
Check the developer's record.
The Dubai Land Department project register lists 11 finished projects by this developer since 2020. 11 of the 11 were finished by the completion date DLD holds now. DLD replaces that date when a project is given more time and keeps no earlier dates, so this can't show which ones ran late.
Budget for the service charge.
Buildings in this area paid a median of AED 14 per sq ft a year in 2023, from 10 buildings on the Dubai Land Department register. For the smallest home (590 sq ft) that is about AED 8,000 a year.
Register the sale with Oqood.
The Land Department records off-plan sales in its Oqood register. Until your sale is on it, the home isn't in your name.
Is the price fair?
Dubai Land Department recorded 47 off-plan sales of 1-bed apartments of 276 sq ft to 931 sq ft in Ellison, from Oct 20, 2024 to Oct 19, 2026. Here is what they sold for, and where this project's from price sits.
Fewer than 30 similar homes in Ellison sold in 12 months, so we looked at 24 months.
Dubai Land Department recorded 47 off-plan sales of 1-bed apartments of 276 sq ft to 931 sq ft in Ellison, from Oct 20, 2024 to Oct 19, 2026. Here is what they sold for, and where this project's from price sits.
Median price AED 1,515 per sq ft
AED 1,473 to AED 1,488 per sq ft
4 sales
AED 1,488 to AED 1,502 per sq ft
11 sales
AED 1,502 to AED 1,517 per sq ft
13 sales
AED 1,517 to AED 1,532 per sq ft
6 sales
AED 1,532 to AED 1,546 per sq ft
6 sales
AED 1,546 to AED 1,561 per sq ft
4 sales
AED 1,561 to AED 1,575 per sq ft
2 sales
AED 1,575 to AED 1,590 per sq ft
1 sale
AED 1,473 per sq ftAED 1,590 per sq ft
This project AED 1,627 per sq ft, above every sale
Half of the sales sold for AED 1,499 to AED 1,536 per sq ft
The median is the middle sale: half sold for less, half for more.
Show as tableShow as chart
Price per sq ft
Sales
AED 1,473 to AED 1,488 per sq ft
4
AED 1,488 to AED 1,502 per sq ft
11
AED 1,502 to AED 1,517 per sq ft
13
AED 1,517 to AED 1,532 per sq ft
6
AED 1,532 to AED 1,546 per sq ft
6
AED 1,546 to AED 1,561 per sq ft
4
AED 1,561 to AED 1,575 per sq ft
2
AED 1,575 to AED 1,590 per sq ft
1
The 3 closest sales
Picked from the 47 similar sales above, closest in size to this project's smallest home.
May 2025AED 938,888AED 1,590 per sq ftEllison, 591 sq ft
Apr 2025AED 950,888AED 1,500 per sq ftEllison, 634 sq ft
Mar 2025AED 960,888AED 1,515 per sq ftEllison, 634 sq ft
Sale prices from Dubai Land Department, Oct 20, 2024 to Oct 19, 2026. Off-plan sales only, of the same home type, bedrooms and size band.
What similar homes sold for
The median price of off-plan homes with the same number of bedrooms that sold in Town Square in the 12 months to Sep 30, 2026. The smallest type is checked at the from price.
Type
Off-plan median
Sales
Against similar sales
1-bed apartmentFrom AED 960,000 here
Off-plan medianAED 1,118,000AED 1,752 per sq ft
Sales428
7% above 47 similar sales
2-bed apartment
Off-plan medianAED 1,587,000AED 1,638 per sq ft
Sales609
3-bed apartment
Off-plan medianAED 2,469,000AED 1,646 per sq ft
Sales73
Sale prices from Dubai Land Department, Oct 1, 2025 to Sep 30, 2026. A median needs at least 30 sales.
Rent and yield
Gross yield at the from price
6.3%
Typical for similar ready homes
7.6%
Median rent of 1-bed apartments in Town Square
AED 60,000 a year
Rent contracts counted
940
Rented between
Apr 1, 2025 and Mar 31, 2026
1-bed apartment
AED 60,000 a year
2-bed apartment
AED 90,000 a year
3-bed apartment
AED 125,000 a year
Gross yield is a year's rent before costs, as a share of the price. At the from price: AED 60,000 ÷ AED 960,000 = 6.3%. The home earns nothing until the keys, and new buildings often rent for more than older ones.
Rents come from Ejari, Dubai's register of rent contracts: new residential contracts in the area, all buildings. A median is the middle one: half are lower, half higher.
On your doorstep
Jebel Ali School3.4 km, 7 min driveSchool
Ranches Primary School3.4 km, 9 min driveBritish school
Dwight School Dubai7 km, 18 min driveIB school
Arabian Ranches Community Center6.3 km, 12 min driveMall
Trump International Golf Club, DAMAC Hills4.8 km, 15 min driveGolf
Ellison is a Nshama project in Town Square with one- to three-bedroom apartments and three-bedroom duplexes from AED 960,000. Its from price per square foot is 7.4% above 47 similar one-bedroom off-plan sales in this project over the 24 months to October 2026.
The price check comes first here. The Dubai Land Department lists 47 one-bedroom off-plan sales in Ellison in the 24 months to October 2026, and Ellison's from price per square foot is 7.4% above their median. Check the size and floor of the unit behind the from price.
More than half the price falls at handover. The plan is 10% on booking, 35% during construction and 55% at handover. At the from price that is AED 96,000 to book, AED 336,000 during the build and AED 528,000 at handover. Separately, the 4% DLD fee comes to AED 38,400; ask when it is due. The listed handover is November 2027.
Homes are apartments with one to three bedrooms plus three-bedroom duplexes. The listing gives about 590 sq ft for one bedroom, 873 sq ft for two, 1,406 sq ft for three and 2,230 sq ft for the duplexes. The building is at the entrance to the main park in Town Square, and homes have balconies. Residents share a gym, a pool and a children's pool, a play area for children, a lobby, covered parking and 24/7 security. The listing has four floor plans; ask for the one for your unit.
A polyclinic is about 240 m away. Jebel Ali School and Ranches Primary School are both about 3.4 km away, 7 to 9 minutes by car. Jumeirah Golf Estates Metro Station is about 12.6 km away, around 27 minutes by car, and Jumeirah Lakes Towers about 29 minutes.
