Their plans leave most of the bill for the end. In 3 of 3, half the price or more is due on handover, so less of your money sits in a building that isn't finished.
They tend to price below the resale market: 2 of the 3 projects we checked start below the usual price per square foot of similar homes sold through Dubai Land Department, typically by about 4%.
Most of what they build is in Business Bay: 2 of their 3 projects.
Their record
Dubai Land Department lists no finished projects for Irth Development yet, and 2 under construction.
These counts include the project companies registered behind Irth Development, as developers in Dubai often set up one per project.
Prices and payment plans
What they cost
Their cheapest homes start from AED 1M.
How you pay
The plan you'll see most often from them is 10 / 40 / 50, in 2 of 3 projects: booking first, then construction, then handover.